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Free posting time calculator

Best Time to Post on Instagram, TikTok, LinkedIn & More

Find the best time to post on Instagram, TikTok, LinkedIn, YouTube Shorts, and Facebook. Convert audience peak hours into a local weekly posting plan.

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Instant weekly schedule
Model updated: Yesterday at 01:06 UTC

Posting schedule calculator

See the best times to post in your own timezone.

Tell us about your post
Platform
Where is your audience mainly located?

United States uses Eastern Time by default.

Niche
Content type
Goal

Post aroundThis is your suggested local posting time.

3:37 PM Today

Recommended test window: 3:18 PM - 4 PM

For your United States audience, that's Wednesday, 11:18 AM - 12 PM.

Audience: United States

Posting timezone: UTC·

Next best times to post

Start with these recommended windows. We show your local time first, then the matching audience time.Reasons are based on your audience time.

#1
Today, Post around 4:38 PMToday

Window: 4:17 PM - 5:14 PM

Audience time: Wednesday, 12:17 PM - 1:14 PM

Good for lunch-break browsing

#2
Today, Post around 7:30 PMToday

Window: 7:14 PM - 7:56 PM

Audience time: Wednesday, 3:14 PM - 3:56 PM

Good for afternoon attention

#3
Today, Post around 10:22 PMToday

Window: 10:11 PM - 10:44 PM

Audience time: Wednesday, 6:11 PM - 6:44 PM

Good for after-work scrolling

Weekly plan

Plan your week with one recommended posting time for each day.Days are shown in your posting timezone.

Monday7:08 PM

Window: 7:02 PM - 7:39 PM

Audience: Monday, 3:02 PM - 3:39 PM

Tuesday5:12 PM

Window: 5:06 PM - 5:49 PM

Audience: Tuesday, 1:06 PM - 1:49 PM

Wednesday10:22 PM

Window: 10:11 PM - 10:44 PM

Audience: Wednesday, 6:11 PM - 6:44 PM

Thursday5:37 PM

Window: 5:12 PM - 6:02 PM

Audience: Thursday, 1:12 PM - 2:02 PM

Friday6:28 PM

Window: 6:13 PM - 7:04 PM

Audience: Friday, 2:13 PM - 3:04 PM

Saturday5:18 PM

Window: 5:08 PM - 5:50 PM

Audience: Saturday, 1:08 PM - 1:50 PM

Sunday7:35 PM

Window: 7:17 PM - 7:56 PM

Audience: Sunday, 3:17 PM - 3:56 PM

Platform calculators

Choose a platform to plan your posting time

Pick the platform you care about most and get a calculator built around its content formats and posting patterns.

Instagram

Best Time to Post on Instagram

Find posting windows for Reels, Stories, photo posts, and carousels based on your audience location and content goal.

TikTok

Best Time to Post on TikTok

Plan TikTok videos, photo posts, and live sessions with local posting times converted from audience peak windows.

LinkedIn

Best Time to Post on LinkedIn

Find weekday posting windows for professional content, text posts, documents, images, and videos.

YouTube Shorts

Best Time to Post on YouTube Shorts

Choose better posting windows for Shorts discovery, repeat views, and subscriber growth.

Facebook

Best Time to Post on Facebook

Plan Facebook posts, reels, group posts, and videos around audience activity and weekly engagement patterns.

Recommendation model

Smarter posting recommendations, grounded in data

We combine platform posting patterns, content format, audience location, niche, and goal to suggest posting times you can actually test. It is more useful than a generic "best time to post" list, but still simple enough to use without connecting your accounts.

Recommendation logic last refreshed: Jun 16, 2026, 01:06 UTC

Platform benchmarks

We start with common posting patterns for each platform.

Content-aware scoring

Reels, Stories, carousels, videos, and professional posts are scored differently.

Audience time conversion

We convert audience-active hours into the time you should post.

Periodically refined logic

We review and refine the recommendation logic regularly as posting patterns change.

Posting time tips & FAQ

Use the result as a starting point, then test it with your own content for two weeks.

How does the best time to post calculator work?+

It looks at your platform, audience location, content type, niche, goal, and timezone, then suggests posting times in your local time.

Should I use my timezone or my audience timezone?+

Base the recommendation on your audience's active hours. We convert that into your local time so you know when to post.

Which platforms are supported?+

The calculator supports Instagram, TikTok, LinkedIn, YouTube Shorts, and Facebook.

Is posting time more important than content quality?+

No. Posting time can help early engagement, but content quality, topic fit, hook strength, and consistency matter more.

How should I test my best posting time?+

Start with one recommended window and test it consistently for at least two weeks. Keep the content format similar, then compare views, saves, comments, profile visits, follows, and conversions before changing your schedule.

Related tools

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Find hashtag ideas for your posting schedule.

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Write a clearer profile bio before your next post.

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Social Media Posting Calendar

Plan your weekly publishing rhythm.

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BestTimeToPost is a free posting time calculator for Instagram, TikTok, and social media creators.

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